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Dec 052008

I recently encountered a dead blog entitled “Linux Haters” and instantly thought up writing about tedious fan-boys that think that the operating system they like is the best and everyone should use it. I’ve no time for people like that as they tend to annoy rather than educate. I’ve no problem with people who prefer to use Windows, Linux, Solaris or OSX; it is their choice. Of course in the case of Windows, I do have to wonder why 🙂

But one of the links on that blog led to a place that (amongst other things) ranted about how FOSS projects always have dumb names, and that these projects need a big dose of marketing intelligence. He went on to whinge about the word-games often embedded into the project name.

First of all, he misunderstands how many open source projects start – with a geek or a group of geeks deciding they want something different. Either a new package or a variation on an existing one. There are no marketing types in sight, and the geeks involved probably have no great expectation that they are coming up with the next big thing – they are just having fun and hoping to come up with something useful for themselves. So what if they have a bit of fun playing word games to come up with a name for their project ? Not only do many such projects end up disappearing without a trace, but as marketing types have fun playing with words, why can’t geeks ?

Perhaps the names they come up with are not as punchy as a name thought up by a marketing department, but weirdness does have its own value in this area. A name such as Amarok does tend to stick in the mind more than Music Player 52. And over time, formally weird names such as google and yahoo do tend to become more normal if they are attached to popular projects.

Secondly he specifically criticises names invented by geeks for being recursive acronyms … but does that matter ? He specifically names GIMP which is admittedly particularly guilty being a recursive acronym with no termination. But most users won’t care … once they learn that GIMP does images (and most distributions will tell you so in the menu), they are not going to care that the name is an infinitely recursive acronym … they will just get on and use it.

Thirdly he overlooks the fact that some of the names may in fact have “sensible” names but are in fact sensible names in non-English languages.

Finally he tails off into a moderately incoherant rant with more insults than proper facts.

Perhaps “funny” names do put people off, but perhaps not. Most people are in fact more concerned with compatibility (they use Word because everyone else does) or features.

And of course there are more than a few commercial software packages whose name is not entirely sensible … does Photoshop have anything to do with setting up a shop to sell photos? What does Trent do ? Or Cedar ?

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